Web 2.0 was the version of the internet that unlocked a virtual world of social interaction and collaboration on the Web. For the first time, the internet went beyond basic, static HTML pages to dynamic websites with user-generated content (UGC). Then, search engines and social media applications like Google, Facebook, YouTube, Instagram, and more emerged, and users could interact and share photos and videos with their friends, co-workers, and family members.
However, as Web 2.0 became increasingly successful, new patterns began to evolve. The internet became increasingly centralized, consolidating digital power in the hands of a few large companies. Pages were censored, cybersecurity attacks skyrocketed, and some corporations began to sell user data to advertisers for monetary gains. Providers could kick websites deemed not to conform with their policies off the internet or restrict them from appearing in Web results. In many cases, tech giants became both judge and jury.
When Google—one of the most successful tech corporations and search engines—dumped its "Don't be evil" motto, it was clear that the internet needed to become independent once again.
Welcome To Web3
Web3 represents a new phase of the internet that emphasizes decentralization, privacy, security, and personalized experiences. It integrates technologies like blockchain and cryptocurrency to create a decentralized network that isn't controlled by a few tech giants but rather "by the people, for the people."
Whether you're a business owner, creator, developer looking to build scalable products, or average internet user, here are the top three reasons why you should consider switching over to Web3:
Read the article: https://www.forbes.com/sites/forbes...sons-why-your-business-should-switch-to-web3/
However, as Web 2.0 became increasingly successful, new patterns began to evolve. The internet became increasingly centralized, consolidating digital power in the hands of a few large companies. Pages were censored, cybersecurity attacks skyrocketed, and some corporations began to sell user data to advertisers for monetary gains. Providers could kick websites deemed not to conform with their policies off the internet or restrict them from appearing in Web results. In many cases, tech giants became both judge and jury.
When Google—one of the most successful tech corporations and search engines—dumped its "Don't be evil" motto, it was clear that the internet needed to become independent once again.
Welcome To Web3
Web3 represents a new phase of the internet that emphasizes decentralization, privacy, security, and personalized experiences. It integrates technologies like blockchain and cryptocurrency to create a decentralized network that isn't controlled by a few tech giants but rather "by the people, for the people."
Whether you're a business owner, creator, developer looking to build scalable products, or average internet user, here are the top three reasons why you should consider switching over to Web3:
- More User Control: One of the primary advantages Web3 offers is restoring users' data rights. On Web 2.0 platforms, although users can freely share content, they don't retain any rights over data shared on these platforms. In a classic example of "If you're not paying for the product, you are the product," many Web 2.0 social media platforms actively encourage users to share data like personal information, preferences, and more in return for the free use of the platform. This information and other data, such as buying patterns and website visits, are tracked, recorded, and then sold to advertising companies, which use it to create targeted ads. In contrast, on Web3 platforms, the user remains the rightful owner of any data and information shared. Users also have control over what portion of data they want to share with advertising companies and can even directly profit from the monetization process. The inherent blockchain features also allow users to create decentralized identities that aren't dependent on centralized authorities—an approach that provides greater flexibility and control.
- Security And Cross-Border Payments: Web3 offers a security architecture backed up by the integrity of the blockchain—a distributed system with multiple failsafes. For business owners, this provides a double-fold advantage. First, the Web3 decentralized system makes applications very resilient to failures. This is due to a redundancy system that ensures that even when one node (server) goes down, several other nodes in the network will automatically compensate and keep the application running.
- An Incentive-Based System: Web3 advocates a system where all participants rather than a few centralized entities win. Take NFTs (non-fungible tokens) for an example. Although trading monkey pictures may no longer be the fastest way to make thousands of dollars, the technology behind the system is still solid. NFTs present a way to directly reward creators for their artistic contributions without losing a portion of their profits to centralized middlemen.
Read the article: https://www.forbes.com/sites/forbes...sons-why-your-business-should-switch-to-web3/