Since its conception, Artificial intelligence has come a long way. The significance of Artificial Intelligence has grown so much that, per a report from Statista, the revenue from the artificial intelligence (AI) software market worldwide is expected to reach 126 billion dollars by 2025.
To understand the various ways that AI is being adopted into business, one can take a look at the uses of AI listed below:
Market prediction
With highly volatile stock markets, the risk vs returns is exceptionally high. According to research by Forbes, it is evaluated that the total world market for algorithmic trading will expand by 10.3% by 2020. Technologies like Support Vector Machines and Artificial Neural Networks can learn the patterns that occur and predict the future of financial markets and High-Frequency Trades with high accuracy.
Customer Analysis
The analysis of the reception of the customer base towards their engagement and products can be done quickly by Artificial Intelligence. In addition, AI helps with various surveys that the companies undertake, which allows minimizing inaccuracy, emotional aspects, and any errors that could have occurred in understanding the feedback overall. This allows the business to create better strategies and make more customer-centric engagements.
Targeted Marketing
Using algorithms and NLPs, a business can create targeted ads that can be customized and shown to specific market groups. This can also be achieved through SEO and keyword matching. Overall, targeted marketing positively impacts the growth of a business.
Continue reading: https://www.businessinsider.in/tech/enterprise/news/artificial-intelligence-benefits-in-business/articleshow/92538071.cms
To understand the various ways that AI is being adopted into business, one can take a look at the uses of AI listed below:
Market prediction
With highly volatile stock markets, the risk vs returns is exceptionally high. According to research by Forbes, it is evaluated that the total world market for algorithmic trading will expand by 10.3% by 2020. Technologies like Support Vector Machines and Artificial Neural Networks can learn the patterns that occur and predict the future of financial markets and High-Frequency Trades with high accuracy.
Customer Analysis
The analysis of the reception of the customer base towards their engagement and products can be done quickly by Artificial Intelligence. In addition, AI helps with various surveys that the companies undertake, which allows minimizing inaccuracy, emotional aspects, and any errors that could have occurred in understanding the feedback overall. This allows the business to create better strategies and make more customer-centric engagements.
Targeted Marketing
Using algorithms and NLPs, a business can create targeted ads that can be customized and shown to specific market groups. This can also be achieved through SEO and keyword matching. Overall, targeted marketing positively impacts the growth of a business.
Continue reading: https://www.businessinsider.in/tech/enterprise/news/artificial-intelligence-benefits-in-business/articleshow/92538071.cms
