Women are making moves toward greater representation in the tech world, but we're still statistically underrepresented in the industry. The percentage of women in tech is significantly lower than the overall percentage of women in the workforce, and according to Statista, women hold 26.5 percent of executive-level positions in S&P 500 companies.
Women still face daily challenges that impact how we are perceived at work--especially in tech. Women have two options: to view these challenges as overwhelming hindrances or embrace them and create strategies to set themselves apart. I've been working in marketing and tech for over a decade now, and I've learned the importance of marketing yourself in an industry where your demographic is typically underrepresented.
Whether you're starting your career, established in your role, or considering pushing into a field where women are less represented, here are five key ways to market yourself in the tech world.
Use Your Voice In Your Industry
Position yourself as a thought leader and vocalize your contributions to the industry. This doesn't mean bragging, but it does mean that you devote extra time to express your opinions and thoughts on certain industry trends. Use social media--LinkedIn, Twitter, Facebook, and Instagram--to establish your profile as a leader in the industry.
Continue reading: https://www.inc.com/shama-hyder/how-to-advance-your-reputation-as-a-woman-in-tech.html
Women still face daily challenges that impact how we are perceived at work--especially in tech. Women have two options: to view these challenges as overwhelming hindrances or embrace them and create strategies to set themselves apart. I've been working in marketing and tech for over a decade now, and I've learned the importance of marketing yourself in an industry where your demographic is typically underrepresented.
Whether you're starting your career, established in your role, or considering pushing into a field where women are less represented, here are five key ways to market yourself in the tech world.
Use Your Voice In Your Industry
Position yourself as a thought leader and vocalize your contributions to the industry. This doesn't mean bragging, but it does mean that you devote extra time to express your opinions and thoughts on certain industry trends. Use social media--LinkedIn, Twitter, Facebook, and Instagram--to establish your profile as a leader in the industry.
Continue reading: https://www.inc.com/shama-hyder/how-to-advance-your-reputation-as-a-woman-in-tech.html
