Artificial intelligence (AI) has become an integral part of any business structure regardless of which level of business it has been implemented. The reason for AI's success is that it’s both scalable and practical, offering business owners and marketers a better opportunity to leverage digital technologies that will help catapult them into the next generation of the business ecosystem.
Throughout much of the value chain, we see how AI, with the use of other software capabilities, such as the Internet of Things (IoT), have now surpassed traditional application in recent years.
AI Infused Into Customer Interactions
Blake Morgan, the renowned published author and customer experience futurist, has weighed in on the possibilities of AI, stating that she estimates that by 2025, around 95% of customer interactions will be supported and controlled by artificial intelligence. The versatility of AI has equipped many people with the tools they require to help understand their business needs and those of their customers or target audience.
For marketers, AI has opened a whole new world of possibilities, and while AI is already present throughout much of the contemporary digital marketing ecosystem, the years to come will only help businesses further increase their brand influence and marketplace dominance.
Continue reading: https://www.cmswire.com/digital-marketing/how-ai-can-impact-your-marketing-customer-experience/
Throughout much of the value chain, we see how AI, with the use of other software capabilities, such as the Internet of Things (IoT), have now surpassed traditional application in recent years.
AI Infused Into Customer Interactions
Blake Morgan, the renowned published author and customer experience futurist, has weighed in on the possibilities of AI, stating that she estimates that by 2025, around 95% of customer interactions will be supported and controlled by artificial intelligence. The versatility of AI has equipped many people with the tools they require to help understand their business needs and those of their customers or target audience.
For marketers, AI has opened a whole new world of possibilities, and while AI is already present throughout much of the contemporary digital marketing ecosystem, the years to come will only help businesses further increase their brand influence and marketplace dominance.
Continue reading: https://www.cmswire.com/digital-marketing/how-ai-can-impact-your-marketing-customer-experience/