AI can improve your customer experience, protect your company from data breaches, and optimize your HR processes.
Consumers have incredibly high expectations for companies to deliver faster and more personalized experiences, which is fueling the demand for Artificial Intelligence (AI) solutions. In turn, the increase in this utilization of AI is driving growth for many startups.
Here are some AI tactics you can use today to scale and grow your business.
Customer experience automation
Around 90 percent of consumers consider an immediate response important, and they demand a connected experience whenever they interact with a brand. Therefore, more organizations are investing in smarter solutions for better customer support. One of the simplest ways to do this is to embrace AI-powered applications, such as chatbots, voice search, and virtual assistants to improve customer experience. These software applications help you to provide quick responses, offer high efficiency, generate leads, and offer personalization.
A recent study of different customer service software found that many providers have several AI-assisted features to remove manual tasks for customer service reps and boost productivity. In fact, 54 percent of customers have daily AI-enabled interactions with businesses that include interaction with chatbots, digital assistants, facial recognition, and biometric scanners.
When we use a combination of AI and ML, or machine-learning, for gathering and analyzing social, historical, and behavioral data, we can accurately understand customers. Providing personalized real-time assistance to customers with the use of chatbots can place them in high-traffic areas to answer basic questions, offer advice, or help place orders. We can also send highly-customized emails by analyzing topics of interest and detecting patterns to recommend relevant content.
Continue reading:https://www.entrepreneur.com/article/411915
Consumers have incredibly high expectations for companies to deliver faster and more personalized experiences, which is fueling the demand for Artificial Intelligence (AI) solutions. In turn, the increase in this utilization of AI is driving growth for many startups.
Here are some AI tactics you can use today to scale and grow your business.
Customer experience automation
Around 90 percent of consumers consider an immediate response important, and they demand a connected experience whenever they interact with a brand. Therefore, more organizations are investing in smarter solutions for better customer support. One of the simplest ways to do this is to embrace AI-powered applications, such as chatbots, voice search, and virtual assistants to improve customer experience. These software applications help you to provide quick responses, offer high efficiency, generate leads, and offer personalization.
A recent study of different customer service software found that many providers have several AI-assisted features to remove manual tasks for customer service reps and boost productivity. In fact, 54 percent of customers have daily AI-enabled interactions with businesses that include interaction with chatbots, digital assistants, facial recognition, and biometric scanners.
When we use a combination of AI and ML, or machine-learning, for gathering and analyzing social, historical, and behavioral data, we can accurately understand customers. Providing personalized real-time assistance to customers with the use of chatbots can place them in high-traffic areas to answer basic questions, offer advice, or help place orders. We can also send highly-customized emails by analyzing topics of interest and detecting patterns to recommend relevant content.
Continue reading:https://www.entrepreneur.com/article/411915
